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Advertisement of Medical Studies and Their Value

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Dr. J Vance Vadergriff speaks to WEZV‘s Jim Morgan about the advertisement of medical studies and their value to patients and medical providers. 


The latest medical studies advertised on television and in the news can leave patients questioning their medical needs.

Its common for patients to see or hear an add regarding a prescription drug or medical study, and contact their physician questioning if the could benefit them. Those adds are advertised to promote the newest information in the medical field or to sell a particular product.

Medical studies and prescription drugs are constantly changing Individuals practicing in the medical field like to perform check and balances on the studies to ensure that the study was accurate. Meaning, comparing data from different studies in different locations with different individuals on the same topic, receiving similar/ same results. Medical studies are generally more accurate with a larger patients base and the study being done multiple times.

Each individual is different and may have different medical factors that their physician has to weight out when making decisions. Meaning if a patient is on a medication they may not be able to take another medication or participate in a medical studies due to the risks, while others may benefit from them.

Speak with your medical doctor if you are concerns with a medical study or advertised prescription drug. If you need a primary physician contact us at South Strand Internists and Urgent Care.